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The result was the Timex Triathlon. Timex was a sponsor of the Hawaii Ironman Triathlon, and they hoped that this new digital product would improve sales. Timex’s product manager for digital launches, Mario Sabatini, flew to Kona in October, 1984 to get a feel for the market. He took 1500 Timex Triathlon watches with him to sell to athletes.
The lower button arrangement and platform is the same for both model 50 and Ironman triathlon, but Ironman sports an additional start/split button on its face, indicating its additional chronograph functions. All three models are water resistant to 100 m. The model 50 (Timex models 70502/70518) was worn by astronaut James H. Newman on STS-88.
In 2008, World Triathlon Corporation was purchased by Providence Equity Securities for $85 million. [7] Providence Equity is a private equity firm, of whom one board member is an Ironman athlete. CEO Ben Fertic remained at the helm of the business. [8]
The 22nd annual 140.6-mile Ironman Wisconsin triathlon is Sunday in downtown Madison. Your guide to Ironman Wisconsin 2024: Course, race and spectator info for the Madison triathlon Skip to main ...
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Timex Group USA, Inc. (formerly known as Timex Corporation) is an American global watch manufacturing company founded in 1854 as the Waterbury Clock Company in Waterbury, Connecticut. In 1944, the company became insolvent but was reformed into Timex Corporation. In 2008, the company was acquired by Timex Group B.V. and was renamed Timex Group USA.