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In September, during Navratri, a condom ad featuring actress Sunny Leone caused outrage in Gujarat. [3] [4]In September, an Australian ad depicting Indian god Ganesha with lamb caused major controversy in nation.
The campaign was widely spread on social media. prompting consumers to share images of their personalized Coke bottles on platforms, such as Instagram, Twitter, and Facebook, using #ShareACoke ...
The Incredible Campaigns Marketing Executives Wish They’d Thought Of Themselves. In the ever-evolving landscape of marketing, there are rare moments when a campaign emerges, capturing the hearts ...
Brand India is a phrase used to describe the campaign India is using to attract business. Basically the campaign is to project the attractiveness of India as an emerging destination for business in the fields of service sector, manufacturing, information technology, infrastructure, information technology enabled services, etc. The campaign uses ...
An advertising campaign is a series of advertisement messages that share a single idea and theme which make up an integrated marketing communication (IMC). Advertising campaigns appear in different media across a specific time frame.
According to a report by PRCAI titled ‘State of the Industry Survey 2019’, PR industry in India grew 12% to reach Rs 1,600 cr in 2019. [1] [2] Though conventional Media Relations continues to be the key revenue source for agencies, the revenue share of digital and social media services increased from 12 per cent in FY18 to 16 per cent in FY19.
Pages in category "Advertising in India" ... This list may not reflect recent changes. A. ... List of advertising campaigns causing controversy in India; D.
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