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Reynolds used the slogan from Winston's introduction in 1954 until 1972. It is one of the best-known American tobacco advertising campaigns. In 1999, Advertising Age included the "Winston tastes good like a cigarette should" jingle in its list of the 10 best radio and television jingles in the United States during the 20th century.
Gerety scribbled the slogan “A Diamond is Forever” on a piece of paper late one night. The next morning, she presented the slogan to her associates at N. W. Ayers. [4] Her associates were initially hesitant to use the slogan due to its strange grammar, but it eventually became one of the most recognized advertising slogans of its time.
"Beechams Pills: Worth a guinea a box" slogan from August 1859. In August 1859, Thomas Beecham, founder of the British firm Beechams, created a slogan for Beecham's Pills: "Beechams Pills: Worth a guinea a box", which is considered to be the world's first advertising slogan, helping the company become a global brand. [5]
"Never Stop Improving." That's the tagline of Lowe's new branding strategy and TV ad campaign, which kicked off Monday.But "Never Stop Improving" is more than just a tag line for the $48.8 billion ...
"Just Say No" was an advertising campaign prevalent during the 1980s and early 1990s as a part of the U.S.-led war on drugs, aiming to discourage children from engaging in illegal recreational drug use by offering various ways of saying no. The slogan was created and championed by Nancy Reagan during her husband's presidency. [1]
The Camels are coming (slogan) The City That Never Sleeps (nickname) Click It or Ticket; CO2 is Green; List of Coca-Cola slogans; Come to where the flavor is. Come to Marlboro country; Corinthian leather; Coughs and sneezes spread diseases; The customer is not a moron
So read on to revisit some of the most memorable food and drink product slogans in history, and keep in mind that at the end of the day, packaged food is just food in a box and in many cases it's ...
Essentially the headline is linked to the information; Once the information changes, the headline is abandoned in favor of a new one. The tagline is related to the entertainment piece and can, therefore, appear on all the information of that product or manufacturer. It is linked to the piece and not to the concept of a specific event.