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Deployed in New York City, it gave instant ratings data on what people were watching. A reporting board lit up to indicate which homes were listening to which broadcasts. [3] For years, Arbitron was a part of Control Data Corporation (CDC) and in 1992, it became a part of Ceridian Corporation before the company was split in 2001. The then ...
The A.C. Nielsen company, which continues to measure television ratings today, took over American radio's ratings beginning with the 1949–50 radio season and ending in 1955–56. [40] During this era, nearly all of radio's most popular programs were broadcast on one of three networks: NBC Red, NBC Blue, or CBS' Columbia network.
For four consecutive years (1963 through 1966) WMCA had the highest ratings share of all radio stations in New York City, according to Arbitron, in spite of its directional, 5,000-watt signal which could not cover the same geographic region as non-directional, 50,000-watt WABC.
Within 74 days of signing on, in autumn 1983, WHTZ had climbed from last place to first in the New York Arbitron ratings book. [12] Over the years, Z100 stayed with a top 40 format, while maintaining high ratings.
Headquartered in New York City, it is best known for the Nielsen ratings, an audience measurement system of television viewership that for years has been the deciding factor in canceling or renewing television shows by television networks. As of August 2024, it is the primary part of Nielsen Holdings.
Birch Radio Ratings and BIrch/Scarborough Research, founded by Tom Birch, was a United States media audience measurement service that was founded in 1978 and grew internally and through acquisitions in the 1980s and grew to be a major challenger to once-dominant Arbitron.
Media Markets of the United States. A Television Market Area (TMA) is a group of counties in the United States covered by a specific group of television stations.The term is used by the U.S. Government's Federal Communications Commission (FCC) to regulate broadcast, cable, and satellite transmissions, according to the Code of Federal Regulations, at 47 CFR § 76.51 and FCC.gov.
WCBS-FM's return to classic hits has also been a success, ranking it among the top five stations in every quarter of the new ratings for Arbitron, consistently either first or second in overall audience. In 2010, the station was number one among all stations in the New York region, 25-54 and 12+ (Arbitron PPM report, May 2010).