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More recently, however, tan skin has emerged as the new female beauty ideal among younger women, who view their tan skin as healthier and more attractive than pale skin. According to Tai Wei Lim, Chinese women in media now sport bronze complexions, and this is viewed as a reclamation of women's autonomy within China.
According to research from China, since the 2010s, tan skin has emerged as the new beauty ideal for women in China, and Chinese women themselves believe their tan skin is more attractive and healthier than pale skin. [99] Similar findings from Japan have found that the ideal female skin colour is tan, with no spots or roughness. There is a ...
The survey found that 20% of Gen Z adults reported that getting a tan is "more important" to them than preventing skin cancer, while 30% admitted that "it's worth looking great now even if it ...
Skin color contrast has been identified as a feminine beauty standard observed across multiple cultures. [7] Women tend to have darker eyes and lips than men, especially relative to the rest of their facial features, and this attribute has been associated with female attractiveness and femininity, [7] yet it also decreases male attractiveness according to one study. [8]
Kardashian, 43, is known for her tan skin. She rocks every red carpet with a glow we’ve always been envious of — until now. The Body Drench Quick Tan Instant Self-Tanner features a quick ...
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The ideal female skin color in Japan would be considered "tan" in the West. According to Ashikari, there is a widepread perception in Japan that European women's skin is less beautiful than Japanese women's, as White women's skin is stereotyped as being too pale, reddish, and roughly textured. [14]
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