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2. Digital Advertising Slowed in 2022 but Was Still Up 10.8% - AOL

   www.aol.com/digital-advertising-slowed-2022...

   That’s according to the 2022 annual ad revenue report from the Interactive Advertising Bureau trade group, conducted by PwC. ... In 2022, digital ad spending saw the highest growth in Q2 (21.1% ...

3. Emarketer - Wikipedia

   en.wikipedia.org/wiki/EMarketer

   Emarketer, stylized EMARKETER, formerly Insider Intelligence, is a subscription-based market research company that provides insights and trends related to digital marketing, media, and commerce. [ 1 ] [ 2 ] [ 3 ]

4. Pinterest projects revenue above estimates as AI tools boost ...

   www.aol.com/pinterest-projects-revenue-above...

   Pinterest forecast first-quarter revenue above market estimates on Thursday, betting on the image-sharing platform's artificial intelligence-powered advertising tools to boost ad spend, sending ...

5. Digital display advertising - Wikipedia

   en.wikipedia.org/wiki/Digital_display_advertising

   A display ad can also be a companion ad for a non-clickable video ad. According to eMarketer, Facebook and Twitter were set to take 33 percent of display ad spending market share by 2017. [3] Desktop display advertising eclipsed search ad buying in 2014, with mobile ad spending overtaking display in 2015. [4]

6. Digital ad sellers jump as Google, Reddit and Snap earnings ...

   www.aol.com/news/digital-ad-sellers-jump-google...

   The results also augur well for other ad-reliant companies such as Facebook-parent Meta Platforms, Amazon.com and Pinterest, which gained 0.3% to 1.3%. Digital ad sellers jump as Google, Reddit ...

7. Direct marketing - Wikipedia

   en.wikipedia.org/wiki/Direct_marketing

   Customers can click on the ad to respond directly to the message or to find more detailed information. According to research by eMarketer, Display Advertising, including Social Media display ads, was 45.9% of all ad spending in 2018 and is expected to grow to 60.5% of ad spending by 2023. [34]

8. Amazon ramps up ad spending on Elon Musk's X, WSJ reports - AOL

   www.aol.com/news/amazon-ramps-ad-spending-elon...

   Monthly U.S. ad revenue at social media platform X has declined by at least 55% year-over-year each month since Musk bought the company, formerly known as Twitter, in October 2022.

9. Advertising network - Wikipedia

   en.wikipedia.org/wiki/Advertising_network

   The advertising network market is a large and growing market, with Internet advertising revenues expected to grow from $135.42 bn in 2014 to $239.87 bn in 2019. [1] Digital advertising revenues in the United States alone are set to reach $107.30 bn in 2018 which is an 18.7% increase from 2017 ad spend. [2]