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The most commonly used material is a heavy weight vinyl known as PVC (polyvinyl chloride). The weights of the different banner substrates range from as light as 9 ounces per square yard (310 g/m 2) to as heavy as 22 oz/sq yd (750 g/m 2), and may be double- or single-sided.
The Goodyear Blimp uses branding and animated lighting displays. Aerial advertising is a form of advertising that incorporates the use of flogos, [1] manned aircraft, [2] or drones [3] to create, transport, or display, advertising media. [4] The media can be static, such as a banner, logo, lighted sign [5] or sponsorship branding.
A pop-up canopy. A number of frame tents at the Portland Farmers Market. Semi-permanent gazebos at a holiday resort. A pop-up canopy (or portable gazebo or frame tent in some countries) is a shelter that collapses down to a size that is portable. Typically, canopies of this type come in sizes from five feet by five feet to ten feet by twenty feet.
Awnings were first used by the ancient Egyptian and Syrian civilizations. They are described as "woven mats" that shaded market stalls and homes. A Roman poet Lucretius, in 50 BC, said "Linen-awning, stretched, over mighty theatres, gives forth at times, a cracking roar, when much 'tis beaten about, betwixt the poles and cross-beams".
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While the predominant canopy shape of an umbrella is round, canopy shapes have been streamlined to improve aerodynamic response to wind. Examples include the stealth-shaped canopy of Rizotti [54] (1996), scoop-shaped canopy of Lisciandro [55] (2004), and teardrop-shaped canopies of Hollinger [56] (2004).
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