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Soichiro Honda (本田 宗一郎, Honda Sōichirō, 17 November 1906 – 5 August 1991) was a Japanese engineer and industrialist. [1] In 1948, he established Honda Motor Co., Ltd. and oversaw its expansion from a wooden shack manufacturing bicycle motors to a multinational automobile and motorcycle manufacturer.
In 1949, the Honda Technical Research Institute was liquidated for ¥ 1,000,000, or about US$ 5,000 today; these funds were used to incorporate Honda Motor Co., Ltd. [13]: 21 At about the same time Honda hired engineer Kihachiro Kawashima, and Takeo Fujisawa who provided indispensable business and marketing expertise to complement Soichiro ...
Takeo Fujisawa (藤沢 武夫, Fujisawa Takeo, November 10, 1910 – December 30, 1988) was a Japanese businessman who co-founded Honda Motor Co., Ltd. alongside Soichiro Honda. Fujisawa oversaw the financial side of the company while Honda handled the engineering and product development.
Soichiro Honda wanted a red car, but at the time in Japan, that was a crime. Here's the story about how he prevailed.
Soichiro Honda ordered the 5,000 badges already produced to be destroyed, including prying off the emblems applied to 309 cars already (US-spec Integra, Legend, and NSX models). [26] Acura's current marketing slogan is "Precision Crafted Performance." [27] [28] Recent models include Technology, Advance, Type-S, SH-AWD and A-Spec trim levels.
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One of Honda's earliest passenger cars was a sportscar. ... The spirits of Shotaro and Soichiro will ride shotgun with you, smiling through the first curve. The auction ends on March 19.
Honda's first Formula One and Motorcycle Grand Prix vehicles. In 1954 the founder of Honda, Soichiro Honda, declared that the company would enter the Isle of Man TT in Grand Prix motorcycle racing. [1] The machines were being developed for the next five years, and they would enter the event in 1959 with the RC142 bike. [1]