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Asics Gel-Lyte III is a running shoe released by Asics as part of the Gel-Lyte series in 1990. The shoe is considered to be the company's most popular shoe seeing the most sales and collaborations out of all of its total products. The shoe has gone on to become an important part of sneakerhead culture and both modern and retro fashion.
Asics Gel-1130 is a running shoe released by Asics.The shoe is the ninth release of the Gel-1000 series, a line of entry level shoes sold at an affordable price. The final shoe in the series, Gel-1170, was released in 2011 before the line was replaced by the GT-1000 series in 2012.
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Asics generated ¥570.4 billion in net sales and ¥35.2 billion in net income in fiscal year 2023. 50% of the company's income came from the sale of performance running shoes, 33% from other shoes, 6% from apparel and equipment, and 11% from Onitsuka Tiger. 16% of the company's sales were in Japan, 21% in North America, 27% in Europe, 14% in ...
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In August 1976, the company launched the first Expo dry erase marker. [4] In November 1986, the company launched a new marker named Expo II. It featured an alcohol-based ink instead of methyl isobutyl ketone. Sanford discontinued the Expo 2 in the 2010s and changed this line to the alcohol-based ink. [5] Former "Sanford" logo, used until 2019
At first, the company was going to go with the Gel-Kayano 13 but ultimately it was Kiko Kostadinov who decided to bring back the "Gel-Kayano 14" as its design made it looked faster. [3] The shoe was relaunched in December 2020. [4] The shoe saw prominent success with many consumers buying the shoe for its versatile design as well as comfort.
Asics relaunched Onitsuka Tiger in 2002, capitalizing on the trend of vintage sneakers. In 2003, Uma Thurman wore gold-colored Onitsuka Taichi sneakers with black stripes with her yellow outfit in the movie Kill Bill. [5] By 2007, the brand had opened 23 standalone stores. [3] In 2008, Onitsuka Tiger launched a premium series, Nippon Made. [10]