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  2. Facebook launches ‘link history’ tool that tracks where ...

    www.aol.com/facebook-launches-history-tool...

    Facebook is rolling out a new tool that lets it track the links users click on. The new system, called “link history”, is a catalogue of websites that people have visited within Facebook.

  3. Pay-per-click - Wikipedia

    en.wikipedia.org/wiki/Pay-per-click

    Clicks are a way to measure attention and interest. If the main purpose of an ad is to generate a click, or more specifically drive traffic to a destination, then pay-per-click is the preferred metric. The quality and placement of the advertisement will affect click through rates and the resulting total pay-per-click cost. [citation needed]

  4. Template:Facebook page - Wikipedia

    en.wikipedia.org/wiki/Template:Facebook_Page

    The external links guideline recommends avoiding links to Facebook unless the profile is an official account, "controlled by the subject (organization or individual person) of the Wikipedia article" and when the links to Facebook "provide the reader with unique content and are not prominently linked from other official websites". Wikipedia is ...

  5. Zelle Facebook Marketplace Scam: How To Recognize and Avoid ...

    www.aol.com/zelle-facebook-marketplace-scam...

    The best way to avoid Facebook Marketplace scams is to stay away from any transaction that does not seem legitimate. If something seems suspicious, it likely is. Scammers rely on buyers and ...

  6. Cost per impression - Wikipedia

    en.wikipedia.org/wiki/Cost_per_impression

    Cost per impression, along with pay-per-click (PPC) and cost per order, is used to assess the cost-effectiveness and profitability of online advertising. [1] Cost per impression is the closest online advertising strategy to those offered in other media such as television, radio or print, which sell advertising based on estimated viewership, listenership, or readership.

  7. Template:External links - Wikipedia

    en.wikipedia.org/wiki/Template:External_links

    Use this cleanup template to indicate that an article's use of external links may not follow Wikipedia's policies or guidelines. Template parameters [Edit template data] This template prefers inline formatting of parameters. Parameter Description Type Status Month and year date The month and year that the template was placed (in full). "{{subst:CURRENTMONTHNAME}} {{subst:CURRENTYEAR}}" inserts ...

  8. Facebook - Wikipedia

    en.wikipedia.org/wiki/Facebook

    Facebook banned political ads to prevent the manipulation of voters in the US's November's election. Industry experts suggested [clarification needed] that there are several other ways for misinformation to reach voters on social media platforms and blocking political ads will not serve as a proven solution to the problem. [484]

  9. Click-through rate - Wikipedia

    en.wikipedia.org/wiki/Click-through_rate

    This ranking has a strong impact on the revenue the search engine receives from the ads. Further, showing the user an ad that they prefer to click on improves user satisfaction. For these reasons, there is an increasing interest in accurately estimating the click-through rate of ads in a recommender system. [citation needed]