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With the help of the Clean Makeup line, CoverGirl has donated $500,000 to the program, which provided 50 million liters of drinking water to children across the world. [10] In 2017, CoverGirl reinvented their brand by adopting a new strapline "I Am What I Make Up" instead of the past strapline "easy, breezy, beautiful" for 20 years.
Get the Covergirl Lash Blast Volume Mascara for $8 (originally $13) on Amazon! Please note, prices are accurate at the date of publication, March 28, 2024, but are subject to change.
Lipstick contains wax, oils, antioxidants, and emollients. [47] Wax provides the structure to the solid lipstick. Lipsticks may be made from several waxes such as beeswax, ozokerite, and candelilla wax. Because of its high melting point, carnauba wax is a key ingredient in terms of strengthening the lipstick.
Bonne Bell is a cosmetics company aimed for teens. The company was best known for its line of astringents and cleansers named "10-0-6." In the 1970s, they expanded into a popular range of lip balms called Lip Smackers which became the company's signature product.
Like lipstick, lip liners are composed of waxes, oils, and pigment. Compared to lipstick, lip liners are firmer in consistency and more deeply pigmented, making them suitable for drawing on to the lip with precision. For these reasons, lip liners have less oil but more wax and pigment than most lipsticks.
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