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Prime Hyrdation LLC was sued April 8 in the Southern District of New York over "misleading and deceptive practices" regarding the company's 12-ounce energy drinks containing between 215-225 ...
One of the most well-known brands, Prime—which raked in $16.2 million in the first quarter of 2024—gained even more visibility after Donald Trump and Elon Musk were recently seen sipping on ...
“PRIME Energy, sold in a can, dropped in 2023 and contains a comparable amount of caffeine to other top selling energy drinks, all falling within the legal limit of the countries it’s sold in ...
Other energy-drink brands, like Prime, have faced serious backlash for targeting young consumers despite the serious potential side effects. From a flavor and branding perspective, the energy ...
Excessive consumption of energy drinks can have serious health effects resulting from high caffeine and sugar intakes, particularly in children, teens, and young adults. [18] [19] Excessive energy drink consumption may disrupt teens' sleep patterns and may be associated with increased risk-taking behavior. [18]
A functional beverage is a conventional liquid food marketed to highlight specific product ingredients or supposed health effects. [1] [2]Beverages marketed as "functional" include dairy drinks, sports and performance drinks, energy drinks, ready-to-drink teas, kombucha, "smart" drinks, fortified fruit drinks, plant milks, and enhanced water.