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PCH Games (formerly Candystand.com) is a casual game portal owned by Publishers Clearing House and based in New York City. Launched in 1997 as The Candystand, [ 1 ] by LifeSavers Company, a division of Nabisco , Inc., [ 2 ] it was the first major advergame portal available on the World Wide Web.
Among the games they developed built and launched Candystand for The Lifesavers Company. Crane and Skyworks took a percentage of their promotions budget and built a place to play games. [29] [26] Crane and company also developed a site similar to Candystand for ESPN. Crane called this "moderately successful arrangement, only limited by the ...
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[14] [42] PCH ran contests on Twitter, Facebook, and Myspace. iPhone apps for slot games and trivia were developed. The company created online play-and-win sites like PCH Games (formerly Candystand) and PCHQuiz4Cash, with air-hockey and video poker games. [1]
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