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Comme des Garçons garments on display at the Metropolitan Museum of Art. Although Japanese street fashion is known for its mix-match of different styles and genres, and there is no single sought-after brand that can consistently appeal to all fashion groups, the huge demand created by the fashion-conscious population is fed and supported by Japan's vibrant fashion industry.
Baby, the Stars Shine Bright was founded in Japan by Akinori and Fumiyo Isobe, a married couple. [5] They first opened a store in Shibuya in 1988. [5] The company's flagship store, opened in 1999 in DaikanyamachÅ, Shibuya, was relocated to OmotesandÅ in 2012.
These band members wore elaborate clothes that fans began to adopt. [34] During this time Japan went through an economic depression, [36] leading to an increase in alternative youth and fashion cultures such as gyaru, otaku, visual kei, and Lolita, [34] as well as visual-kei-inspired clothing such as Mori, Fairy Kei, and Decora. [37]
In 1999 Tsumori opened her first free-standing shop outside of Asia. The boutique was designed by Christian Biecher and is located on rue Barbette in The Marais neighborhood of Paris . Currently, the Tsumori Chisato brand has over 40 sales points along with Asian freestanding stores, and outlets in the United States, Italy, Russia, and Scandinavia.
Angelic Pretty (formerly Pretty from 1979–2001) is a Japanese apparel brand specializing in lolita fashion.The brand was established as Pretty in 1979 by Hiroko Honda, with its flagship store opened at Laforet in the Harajuku region of Tokyo, Japan, selling apparel from amateur designers.
Yamamoto debuted in Tokyo in 1977, followed by two more shows; a debut in Paris in 1981 and in New York in 1982. [7] His first collection under the label Y's, focused on a collection for women that reflected typical men's garments, with clothes cut in uncluttered shapes with washed fabrics and dark colors. [8]