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Trek Bicycle Corporation is a bicycle, cycling product and electric motorcycle [3] manufacturer and distributor under brand names Trek, Electra Bicycle Company, Bontrager, and Diamant Bikes. The company has previously manufactured bikes under the Gary Fisher , LeMond Racing Cycles , Klein , and Villiger Bikes brand names.
In December, 1975, Richard (Dick) Burke and Bevil Hogg established Trek Bicycle as a wholly owned subsidiary of Roth Corporation, a Milwaukee-based appliance distributor. In early 1976, with a payroll of five, Trek started manufacturing steel touring frames in Waterloo, Wisconsin, taking aim at the mid to high-end market dominated by Japanese ...
Keith Bontrager (/ b ɒ n ˈ t r eɪ ɡ ər /; born December 18, 1954) is a motorcycle racer [1] who became a pioneer in the development of the modern mountain bike.Between 1980 and 1995, he was president of his own Bontrager Company, which continues to develop components for Trek Bicycle Corporation after Trek bought out Bontrager.
Mary Burke is the second-oldest of the five children of Richard Burke, founder of Trek Bicycle Corporation. She grew up in Hartland, Wisconsin. [3]She graduated magna cum laude from Georgetown University, where she received a degree in business administration.
Electra Bicycle Company, a subsidiary of Trek Bicycle Company since 2014, [1] was founded in Leucadia, California, in 1993, by Benno Bänziger and Jeano Erforth. Electra offers a wide range of modern cruiser bicycles. Additionally Electra designed and sells comfort bicycles, and hybrid bicycles. Electra also sells a line of accessories, apparel ...
Whilst using the bikes for the 1991 Tour, he would maintain his carbon bike in his hotel room, leading his mechanics to fear it had been stolen. [130] While LeMond briefly led the 1991 Tour overall, riding his Carbonframes-produced "Greg LeMond" bicycle, the company eventually faltered, something LeMond blamed on "under-capitalization" and poor ...