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In August 2021, YouTube began piloting a second subscription tier, "YouTube Premium Lite" in European markets such as Belgium, Denmark, Finland, Luxembourg, Norway and Sweden, at a price point of €6.99. It contained only the ad-free viewing benefit. [29] YouTube discontinued the Premium Lite plan in October 2023. [30]
Title screen of YouTube Originals. YouTube Premium, formerly known as YouTube Red, is a subscription service that provides advertising-free streaming of all videos hosted by YouTube, offline play and background playback of videos on mobile devices, access to advertising-free music streaming through YouTube Music, and access to "YouTube Original" series and films.
In July 2024, YouTube rolled out an additional high quality option, 256 kbit/s OPUS, to premium tier subscribers. [27] YouTube Music Premium and YouTube Premium plans are available in individual and family variants. A family plan allows up to six family members from the same household to access plan features.
YouTube would give free access to its users, the more users, the more profit it can potentially make because it can in principle increase advertisement rates and will gain further interest of advertisers. [341] YouTube would sell its audience that it gains by free access to its advertising customers. [341]: 181
American YouTube personality MrBeast is the most-subscribed channel on YouTube, with 352 million subscribers as of January 2025.. A subscriber to a channel on the American video-sharing platform YouTube is a user who has chosen to receive the channel's content by clicking on that channel's "Subscribe" button, and each user's subscription feed consists of videos published by channels to which ...
YouTube TV is an American Internet Protocol television service operated by YouTube, a subsidiary of Google, which in turn is a subsidiary of Alphabet Inc. Announced on February 28, 2017, [2] the virtual multichannel video programming distributor offers a selection of live linear channel feeds and on-demand content from more than 100 television networks (including affiliates of the Big Three ...
Sign into MyAccount.; If you aren't already on your Subscriptions page, click My Services | My Subscriptions.; Click Manage next to the plan you'd like to change.; Under products, click Change Plan.
YouTube is an American social media and online video sharing platform owned by Google. YouTube was founded on February 14, 2005, by Steve Chen, Chad Hurley, and Jawed Karim, three former employees of PayPal. Headquartered in San Bruno, California, it is the second-most-visited website in the world, after Google Search.