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Jockey International, Inc. is an American manufacturer and retailer of underwear, sleepwear, and sportswear for men, women, and children. The company is based in Kenosha, Wisconsin . Jockey invented the first men's Y-Front brief in 1934 and it is a recognized trademark in 120 countries.
Briefs (or a brief) are a type of short, form-fitting underwear and swimwear, as opposed to styles where material extends down the thighs. Briefs have various different styles, usually with a waistband attached to fabric that runs along the pelvis to the crotch and buttocks, and are worn by both men and women.
The Bike Jockey Strap was the first jockstrap manufactured in America in 1874. [1] [2] Jockey meaning 'rider', primarily a race horse rider, has been in use since 1670. [3] Jockey itself is the diminutive form of the Scots nickname Jock (for John) as Jackie is for the English nickname Jack.
In 1985 Jockey International president Howard Cooley stated that women often shop more than men do, and men request women to buy underwear for them. [32] According to multiple studies conducted c. 1985 , 60-80% of men's undergarments for sale had been purchased by women.
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A Calvin Klein store in Fairview Mall. Calvin Klein Inc. (/ k l aɪ n /) is an American designer fashion retail chain marketing its eponymously branded products worldwide. The company, which became famous for its designer underwear and denim lines in the 1980s, specializes in mass-market ready-to-wear clothing for all genders and age groups as well as leather products, lifestyle accessories ...
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