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  2. Laura Mercier Cosmetics - Wikipedia

    en.wikipedia.org/wiki/Laura_Mercier_Cosmetics

    From the outset, Laura Mercier Cosmetic's goal was to offer "high-quality, natural-looking makeup products for all skin tones and types", according to the Wall Street Journal. [2] The brand became known for its focus on products to create what it calls the "flawless face", [ 3 ] [ 4 ] a concept derived from Mercier's reputation for promoting ...

  3. Laura Mercier - Wikipedia

    en.wikipedia.org/wiki/Laura_Mercier

    The company asserts that this idea guides the development and presentation of its products. That year was the launching of Mercier's own cosmetics range. [7] [8] [9] Mercier continues to work as a freelance makeup artist [5] [10] and is a published author. In 2006, she published The New Beauty Secrets: Your Ultimate Guide to a Flawless Face. [11]

  4. Gurwitch Products - Wikipedia

    en.wikipedia.org/wiki/Gurwitch_Products

    Gurwitch Products was founded by Janet Gurwitch, the former executive vice president of Neiman Marcus, and Gary M. Kusin in 1995. [3] [4] With makeup artist Laura Mercier, Gurwitch and Kusin licensed Laura Mercier's name and created the Laura Mercier Cosmetics brand in 1996.

  5. Janet Gurwitch - Wikipedia

    en.wikipedia.org/wiki/Janet_Gurwitch

    She founded Gurwitch Products in 1996 in order to market a boutique line of cosmetics carrying the name of French make-up artist Laura Mercier. She sold Laura Mercier to Alticor in 2006 and remained CEO until 2008.

  6. Makeup brush - Wikipedia

    en.wikipedia.org/wiki/Makeup_brush

    Makeup brushes. A makeup brush is a tool with bristles, used for the application of makeup or face painting. The bristles may be made out of natural or synthetic materials, while the handle is usually made out of plastic or wood. When cosmetics are applied using the appropriate brush, they blend better onto the skin.

  7. Foundation (cosmetics) - Wikipedia

    en.wikipedia.org/wiki/Foundation_(cosmetics)

    Foundation is a liquid, cream, or powder makeup applied to the face and neck to create an even, uniform color to the complexion, cover flaws and, sometimes, to change the natural skin tone. Some foundations also function as a moisturizer , sunscreen , astringent or base layer for more complex cosmetics .