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Whitbread is a British multinational hotel and restaurant company headquartered in Houghton Regis, England.The business was founded as a brewery in 1742 by Samuel Whitbread in partnership with Godfrey and Thomas Shewell, with premises in London at the junction of Old Street and Upper Whitecross Street, along with a brewery in Brick Lane, Spitalfields.
The company was established by Whitbread as Travel Inn in 1987, to compete with Travelodge. Whitbread bought Premier Lodge in July 2004 and merged it with Travel Inn to form the current business under the name Premier Travel Inn, which was then shortened to the current name in October 2007. Premier Inn accounts for 70% of Whitbread's earnings.
A number of stand-alone Brewers Fayre locations were kept as they featured enough land to build a Premier Inn, like The Three Bells near Lymington and The Craigside Inn in Llandudno. In 2008, Whitbread sold 44 more Brewers Fayre & Beefeater sites to Mitchells and Butlers as they could not obtain planning permission for a Premier Inn (like The ...
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The last beer was brewed on the site in 1976, [9] after which it became Whitbread Plc's Head Office and then The Brewery, a conference and banqueting venue. The hotel contains a gourmet gastropub (The Jugged Hare), a restaurant (Chiswell Street Dining Rooms) and business conference facilities.
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In July 2006, Mitchells & Butlers purchased 239 pub restaurants (Beefeater and Brewers Fayre without a Premier Inn) from Whitbread for £497 million to strengthen its food business ahead of the introduction of a smoking ban in enclosed public spaces in England in 2007. [18] It had first announced its interest in April 2006. [19]
However in 2006, Whitbread sold majority of its standalone sites (Beefeater and Brewers Fayre without a Premier Inn) to Mitchells & Butlers, [3] who closed all the sites and re-branded them to Harvester and Toby Carvery. Whitbread's refurbishment programme was completed in 2008; the last site was the Woolpack outside Ashford in Kent.