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Jeep also launched the Wagoneer to compete with the likes of the Ford Expedition, Chevrolet Suburban, and GMC Yukon. In 2014, Ram launched the ProMaster van and the smaller ProMaster City, derived from the Fiat Ducato and Doblò respectively. [25] In 2017, the division launched a new Ram 1500 and a refreshed commercial light-duty truck.
Jeep is also a brand of apparel of outdoor lifestyle sold under license. It is reported that there are between 600 and 1,500 such outlets in China, vastly outnumbering the number of Jeep auto dealers in the country. [101] [102] In April 2012 Jeep signed a shirt sponsorship deal worth €35 m (US$45.8 m [103]) with Italian football club Juventus ...
The Chrysler company was founded by Walter Chrysler on June 6, 1925, [12] [13] when the Maxwell Motor Company (est. 1904) was re-organized into the Chrysler Corporation. [14] [15] The company was headquartered in the Detroit enclave of Highland Park, [16] [17] [18] where it remained until completing the move to its present Auburn Hills location in 1996.
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Jeep will stay Jeep. That's a promise." [10] Many of the long-established AMC/Jeep dealers considered the new Eagle line of passenger cars to be less profitable than their Jeep business. American Motors had phased out domestic-built rear-wheel-drive passenger cars after 1983 and their captive front-wheel-drive imports did not achieve sales ...