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Bartles & Jaymes is a flavored wine cooler and malt beverage line produced by the E & J Gallo Winery in the United States, introduced in 1985, [1] and available in various fruit flavors. Initially producing wine-based coolers, Bartles & Jaymes switched to solely malt-based coolers in 1991, when the federal excise tax on wine was raised.
A wine rack is a set of shelves for the organized storage of wine. Wine racks can be built out of a number of different materials. The size of the rack and the number of bottles it can hold can vary widely. Wine racks can be located in a winemaker’s professional wine cellar as well as private homes for personal collections.
The product is a sangria packaged in a 12 fl. oz. glass bottle. The California Cooler formula and packaging was the first to be known as a wine cooler. Originally named Canada Cooler, the California Cooler package was re-designed by Glenn Martinez and Associates, and the drink was eventually also sold in a 2-liter bottle.
The company was founded in 1947 in Katy and is known for its blue and white coolers. [citation needed] Igloo's product line includes a wide range of coolers and ice chests for various uses, from small personal coolers to large commercial coolers, as well as beverage dispensers, marine coolers, and accessories.
In Germany, wine coolers became popular in 2004, when the German government imposed an extra duty on alcopops (pre-mixed spirits) of 0.80 to 0.90 euro per bottle, effective 1 August 2004. To circumvent higher taxation, some German producers have switched to wine coolers, which are being marketed in the same way as alcopops. [citation needed]
An alcopop (or cooler) is any of certain mixed alcoholic beverages with relatively low alcohol content (e.g., 3–7% alcohol by volume), including: Malt beverages to which various fruit juices or other flavorings have been added; Wine coolers: beverages containing wine to which ingredients such as fruit juice or other flavorings have been added
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