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In the mid-2000s, Blair began to struggle with declining sales, due to the recession in the economy. [9] In 2007, Blair shareholders approved a merger deal with Appleseed's (later renamed Orchard Brands), a subsidiary of Golden Gate Capital Partners. [10] Orchard Brands is a holding of several different catalog retailers who target the same market.
A Norm Thompson's catalog was named the 1990 Catalog of the Year by the National Direct Mail Marketing Association. [11] Sales grew to around $70 million in 1991. [11] A downtown Portland retail store was added in May 1993 across from the Pioneer Place shopping center on Fourth Avenue at a cost of $1 million.
Sales for the year grew by a torrid 72.4%, reaching $246.7 million. Net income came in at $11.7 million. [3] Annual sales in 1999 hit $328.3 million and net income was $13.7 million (excluding costs associated with selling Milepost Four). At the end of the fiscal year the company had begun the rollout of a new catalog title, Natural Elements.
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John Leo Blair (June 24, 1888 – 1962) was an American businessman. ... worked closely with John Blair in developing sales methods and effective copy writing. [5]
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