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  2. Social Media Examiner - Wikipedia

    en.wikipedia.org/wiki/Social_Media_Examiner

    Active. Social Media Examiner is a U.S.-based media company, founded by Michael Stelzner. It publishes online magazines, blogs and podcasts about how business people can use social networks, on SocialMediaExaminer.com. The online magazine publishes original research, has a weekly podcast show and oversees multiple communities for social media ...

  3. The Big Book of Social Media - Wikipedia

    en.wikipedia.org/wiki/The_Big_Book_of_Social_Media

    The Big Book of Social Media: Case Studies, Stories, Perspectives, released in November 2010 by Yorkshire Publishing, is a compilation of non-fiction articles and chapters written by social media experts in their respective fields and edited by Robert Fine, organizer of the Cool Social Conferences World Tour and founder of Cool Blue Press, with a foreword by Sam Feist, political director for CNN.

  4. Social media marketing - Wikipedia

    en.wikipedia.org/wiki/Social_media_marketing

    Revenue sharing. Mobile advertising. v. t. e. Social media marketing is the use of social media platforms and websites to promote a product or service. [1] Although the terms e-marketing and digital marketing are still dominant in academia, social media marketing is becoming more popular for both practitioners and researchers.

  5. Social media - Wikipedia

    en.wikipedia.org/wiki/Social_media

    Social media allows for mass cultural exchange and intercultural communication, despite different ways of communicating in various cultures. [221] Social media has affected the way youth communicate, by introducing new forms of language. [222] Novel acronyms save time, as illustrated by "LOL", which is the ubiquitous shortcut for "laugh out loud".

  6. List of social platforms with at least 100 million active users

    en.wikipedia.org/wiki/List_of_social_platforms...

    1. Facebook. Meta Platforms. United States. 2004. 3.070 billion [1][2] 2.11 billion daily active users [1] 2. YouTube.

  7. List of most-followed Instagram accounts - Wikipedia

    en.wikipedia.org/wiki/List_of_most-followed...

    List. Cristiano Ronaldo is the most-followed individual, sportsperson, and European on Instagram, with over 638 million followers. Lionel Messi is the most-followed South American on Instagram, with over 504 million followers. Selena Gomez is the most-followed woman, actor, singer, and North American on Instagram, with over 424 million followers.

  8. Search engine marketing - Wikipedia

    en.wikipedia.org/wiki/Search_engine_marketing

    Another part of SEM is social media marketing (SMM). SMM is a type of marketing that involves exploiting social media to influence consumers that one company’s products and/or services are valuable. [23] Some of the latest theoretical advances include search engine marketing management (SEMM).

  9. Social network advertising - Wikipedia

    en.wikipedia.org/wiki/Social_network_advertising

    Social network advertising. Social network advertising, also known as social media targeting, is a group of terms used to describe forms of online advertising and digital marketing that focus on social networking services. A significant aspect of this type of advertising is that advertisers can take advantage of users' demographic information ...