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Adidas Yeezy (or just Yeezy) was a fashion collaboration between American rapper, designer, and entrepreneur Kanye West 's [a] Yeezy and German sportswear company Adidas. It offered sneakers in limited edition colorways, as well as shirts, jackets, track pants, socks, slides, lingerie and slippers.
Yeezy (often stylized as YZY) is a media and fashion brand founded by American rapper, designer, and entrepreneur Ye, formerly known as Kanye West, on August 6, 2013. [1] Incorporating fashion and music entities, it first began producing clothing in 2015 during and for the Yeezy Season 2 runway show. [ 2 ]
The Nike Air Yeezy is an official sneakers collaboration project between Nike and Kanye West, launched in 2009. Notable as the shoe brand's first non-athlete full collaboration, the project has released two editions: the "Air Yeezy" (2009) and the "Air Yeezy II" (2012 and 2014).
Revisit Kanye's epic journey with a complete timeline of the musician's entire adidas Yeezy lineup. Hit up Nice Kicks for more information.
Today the line is a staple in the global sneaker community, a notion Kanye West and adidas commemorated with Yeezy Day, a one-day event celebrating all things Yeezy with new releases, restocks and more. Held on August 2, explore Kanye West’s sneaker history as we break down essential standouts from the Yeezy catalog.
To get a fuller picture of Yeezy shoes and history, it’s important to zoom out and start from the beginning — moving from the early BAPE days to the all-new, more modern era of Sunday Service-inspired Yeezy foam runners. From 2006 until now, this is what you need to know.
Today, adidas announced the cementing of its long-term relationship with creative pioneer Kanye West in the launch of adidas + KANYE WEST, a YEEZY branded entity creating footwear, apparel and accessories for all genders across street and sport.