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Purex is one of the most widely used laundry detergents in North America. Its original product, Purex Bleach, was a major competitor to Clorox bleach. The brand name is also used for a line of in-wash "fragrance booster" products called Purex Crystals. The Purex Crystals brand was originally launched as an in-wash fabric softener product.
Henkel Corporation, doing business as Henkel North American Consumer Goods and formerly The Dial Corporation, is an American company based in Stamford, Connecticut. [2] [3] [4] It is a manufacturer of personal care and household cleaning products and is a subsidiary of multinational company Henkel AG & Co. KGaA (Henkel Consumer Goods Inc.).
In 1985, Greyhound acquired the household products business of Purex Industries, Inc. in 1985 [15] and combined it with Armour-Dial to form The Dial Corporation. In late 1995, parent company Greyhound (renamed The Dial Corp in 1991) announced its intention to spin off the Dial consumer-products business.
Henkel AG & Co. KGaA, commonly known as Henkel, is a German multinational chemical and consumer goods company headquartered in Düsseldorf, Germany.Founded in 1876, the DAX company is organized into two globally operating business units (Consumer Brands, Adhesive Technologies) and is known for brands such as Loctite, Persil, [2] Fa, Pritt, Dial and Purex.
Dial is an American brand of soap, body wash and hand sanitizer manufactured by Henkel North American Consumer Goods, the American subsidiary of Henkel AG & Co. KGaA. It was the world's first antibacterial soap.
Pages in category "Dial Corporation brands" ... Purex (laundry detergent) R. Renuzit This page was last edited on 1 June 2008, at 15:07 (UTC). ...
Coast bar-soap brand sold to Dial Corporation in 2000 and is owned by High Ridge Brands. Dial is owned by Henkel. Comet, a long-time P&G brand of cleanser is owned by Prestige Brands; Crisco (vegetable oil and shortening) sold to The J.M. Smucker Company then sold to B&G Foods
20 Mule Team Borax is a brand of cleaner manufactured in the United States by The Dial Corporation, a subsidiary of Henkel. [1] The product primarily consists of borax , also known as sodium borate, sodium tetraborate, or disodium tetraborate, and is named after the 20-mule teams that were used by William Tell Coleman 's company to move borax ...