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The campaign was already set to switch to new advertisements featuring anonymous narrators with the new campaign and slogan: "Beef. It's what you want". [9] The new campaign was less favorable and "Beef. It's What's For Dinner." was brought back in the fall of 1999 with Sam Elliott now reading the voice-over in place of Mitchum. [10]
National Cattlemen's Beef Association is the group responsible for the ad campaign run in the U.S. using the slogan "Beef. It's What's For Dinner " . Music from the ballet Rodeo by Aaron Copland is used in the radio and television commercials.
Beef. It's What's for Dinner; The Best Men Can Be; The best part of waking up; The best things come to those who wait; Better Living Through Chemistry; Bo Knows; Books: Feed Your Head; Born of Fire; Born the Hard Way; Brian Wilson is a genius; Bringin' Home the Oil; Bud, Weis, Er
A new feature with the Texas Beef Council will include chef presentations in a new tent dedicated to beef products developed by Texas Beef Checkoff dollars, including a tasting opportunity of some ...
Pork and beef are high-protein champs on the dinner menu. Both meats are tasty, satisfying and versatile. If you choose lean cuts and control the portions, they can be low in saturated fat and ...
An advertising campaign is a series of advertisement messages that share a single idea and theme which make up an integrated marketing communication (IMC). Advertising campaigns appear in different media across a specific time frame.
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