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Michelin (/ ˈ m ɪ ʃ əl ɪ n, ˈ m ɪ tʃ əl ɪ n / MISH-əl-in, MITCH-əl-in, French:), in full Compagnie Générale des Établissements Michelin SCA ("General Company of the Michelin Enterprises P.L.S."), is a French multinational tyre manufacturing company based in Clermont-Ferrand in the Auvergne-Rhône-Alpes région of France.
Consumer Reports is a United States-based non-profit organization which conducts product testing and product research to collect information to share with consumers so that they can make more informed purchase decisions in any marketplace.
Consumer Reports (CR), formerly Consumers Union (CU), is an American nonprofit consumer organization dedicated to independent product testing, investigative journalism, consumer-oriented research, public education, and consumer advocacy.
A cross-section of a tire. Number 12 indicates the radial ply. Numbers 14 and 16 are bias plies. A radial tire (more properly, a radial-ply tire) is a particular design of vehicular tire. In this design, the cord plies are arranged at 90 degrees to the direction of travel, or radially (from the center of the tire).
The first Michelin Guide, published in 1900 The 1911 Michelin Guide for the British Isles. In 1900, there were fewer than 3,000 cars on the roads of France. To increase the demand for cars, and accordingly car tyres, the car tyre manufacturers and brothers, Édouard and André Michelin published a guide for French motorists, the Guide Michelin (Michelin Guide). [2]
Consumer Reports was established in 1936 to advance the Consumer Movement through product testing and advocating for consumer rights. Today the organization employs 500 people to conduct experiments at its laboratories, report the results, do journalism on consumer issues, and present the consumer perspective in policy discussions.