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In August 2021, YouTube began piloting a second subscription tier, "YouTube Premium Lite" in European markets such as Belgium, Denmark, Finland, Luxembourg, Norway and Sweden, at a price point of €6.99. It contained only the ad-free viewing benefit. [29] YouTube discontinued the Premium Lite plan in October 2023. [30]
[315] [316] These revenues accounted for approximately 20 million subscribers combined between YouTube Premium and YouTube Music subscriptions, and 2 million subscribers to YouTube TV. [317] YouTube had $29.2 billion ads revenue in 2022, up by $398 million from the prior year. [318] In Q2 2024, ad revenue rose to $8.66 billion, up 13% on Q1. [319]
3. Click Manage next to your subscription. 4. Click Change Plan. 5. Review the confirmation page. It will offer you the option of changing to a lower-priced plan rather than canceling your account. If you'd like to proceed with changing your account to a free AOL account, scroll to the bottom of the page and click Cancel My Billing. 6.
The Spanish plan—which, unlike the Spanish Plus add-on, does not require a subscription to the main base plan—launched with a seven-day free trial. [27] In September 2022, YouTube TV began allowing subscribers the option of purchasing its premium add-ons without requiring signing up for the 85-channel base plan (a concept similar to the ...
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The new price of an individual YouTube Premium plan is $13.99 per month (up from $11.99 previously) while YouTube Premium Music subscribers will pay $10.99 per month (up from […]
In July 2023, YouTube for the first time raised the price of YouTube Premium (from $11.99 to $13.99 per month) and YouTube Music (from $9.99 to $10.99) in the U.S.