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The new price of an individual YouTube Premium plan is $13.99 per month (up from $11.99 previously) while YouTube Premium Music subscribers will pay $10.99 per month (up from $9.99).
Alongside Music Key, Google also introduced tighter integration between Play Music and YouTube's apps, including the sharing of music recommendations, and access to YouTube's music videos from within the Play Music app. [8] [9] Music Key was not YouTube's first foray into premium content, having launched film rentals in 2010, [15] and premium ...
YouTube Music Premium and YouTube Premium plans are available in individual and family variants. A family plan allows up to six family members from the same household to access plan features. Eligible students can obtain a discount on an individual plan.
In 2018, YouTube Red rebranded as YouTube Premium, and YouTube concurrently introduced a redesigned YouTube Music platform, along with a separate YouTube Music subscription at a lower price point. The YouTube Music platform can be used without a subscription, but carries video advertising, and does not support background playback on mobile devices.
[53] [54] YouTube developed its own chip, called "Argos", to help with encoding higher resolution videos in 2021. [55] In April 2023, YouTube began offering some videos in an enhanced bitrate "1080p Premium" option for YouTube Premium subscribers on iOS. [56] In August 2023, the feature became available to subscribers on desktop platforms. [57]
Google Play Music was a music and podcast streaming service and an online music locker operated by Google as part of its Google Play line of services. The service was announced on May 10, 2011; after a six-month, invitation-only beta period, it was publicly launched on November 16, 2011, and shut down in December 2020.
YouTube Music and YouTube Premium have surpassed 100 million subscribers across more than 100 countries and regions. The 100 million figure includes uses who are on free trials, according to YouTube.
Title screen of YouTube Originals. YouTube Premium, formerly known as YouTube Red, is a subscription service that provides advertising-free streaming of all videos hosted by YouTube, offline play and background playback of videos on mobile devices, access to advertising-free music streaming through YouTube Music, and access to "YouTube Original" series and films.