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Promotional poster for the Kolynos toothpaste from the 1940s. Kolynos is a line of oral care products created by Newell Sill Jenkins in 1908 and acquired by Colgate-Palmolive in 1995. The name is a combination of two Greek words, meaning "beautifier" and "disease preventer". [1]
Promise: [32] launched by Balsara hygiene in 1978 in India, the brand's tagline was "The unique toothpaste with time-tested clove oil." [38] P/S: a Vietnamese brand of toothpaste and toothbrush. However, in 2012, they made 3 actions called "P/S 123". Rembrandt toothpaste: a brand of toothpaste that has built its brand on the promise of whitening.
As of 1989, the toothpaste held a 75% market share in Taiwan, 50% in Singapore, 30% in Malaysia and Hong Kong and 20% in Thailand. [12] As of late 2018, Darlie is one of the bestselling toothpaste brands in its target market areas, with market shares ranging from 10 to 30 percent.
In the 1950s, Bristol-Myers saturated women's periodicals with a broad-based monthly ad placement campaign for Ipana. Magazines such as Better Homes and Gardens, True Stories, and McCall's were targeted to cover the broad range of women's interests; however, the campaign all but ignored men's magazines, and this weakened the brand by leaving the perception that Ipana was a product for women ...
Toothpaste alternatives If you want to skip toothpaste, Quartey is OK with using baking soda or coconut oil. Or just wet the toothbrush and brush that way, both dentists say.
Elmex is a brand of toothpaste that has been sold since 1962. [1] It is manufactured by GABA International AG, a Swiss manufacturer of branded oral care products located in Therwil . GABA was acquired by the Colgate-Palmolive company of the United States in 2004 for US$841 million. [ 2 ]
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