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Upselling and cross-selling are sometimes known as suggestive selling. When the consumer has selected their main purchase, sales assistants can try to sell the customer on a premium brand or higher quality item (up-selling) or can suggest complementary purchases (cross-selling).
The classic script example involves an individual dining at a restaurant. This script has several components: props including tables, menus, food, and money, as well as roles including customers, servers, chefs, and a cashier. The sequence of expected events for this script begins with a hungry customer entering the restaurant, ordering, eating ...
A sales pitch is essentially designed to be either an introduction of a product or service to an audience who knows nothing about it, or a descriptive expansion of a product or service that an audience has already expressed interest in. Sales professionals prepare and give a sales pitch, which can be either formal or informal, and might be ...
Super Size Me 2: Holy Chicken! is a 2017 American documentary film directed by Morgan Spurlock.A sequel to the 2004 film Super Size Me, it explores ways in which the fast food industry has rebranded itself as healthier since his original film through the process of Spurlock working to open his own fast-food restaurant, thus exposing some of the ways in which rebranding is more perception than ...
Scripts are used in natural-language understanding systems to organize a knowledge base in terms of the situations that the system should understand. The classic example of a script involves the typical sequence of events that occur when a person drinks in a restaurant: finding a seat, reading the menu, ordering drinks from the waitstaff...
The sole purpose of a spec script, also called a selling script, is to showcase a screenwriter's talent of telling a story through action and dialogue. [2] Spec scripts are often written by unknown screenwriters looking to prove their storytelling ability and make a name for themselves in the film industry.
Upselling is a sales technique where a seller invites the customer to purchase more expensive items, upgrades, or other add-ons to generate more revenue. While it usually involves marketing more profitable services or products, [1] it can be simply exposing the customer to other options that were perhaps not considered.
The most effective sales scripts can be codified and used by other sales persons or in sales training. A brush salesman and his bicycle in the 1950s Many sales scripts are designed to move the prospect sequentially through the cognitive, affective and behavioural stages of the purchase decision process and are designed around the AIDA model ...