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Brannock Device [1] Brannock Device at shoe museum in Zlín, Czechia. The Brannock Device is a measuring instrument invented by Charles F. Brannock for measuring a person's shoe size. Brannock spent two years developing a simple means of measuring the length, width, and arch length of the human foot.
A shoe-fitting fluoroscope was a metal construction covered in finished wood, approximately 4 feet (1.2 m) high in the shape of short column, with a ledge with an opening through which the standing customer (adult or child) would put their feet and look through a viewing porthole at the top of the fluoroscope down at the X-ray view of the feet ...
The length of the "last", the foot-shaped template over which the shoe is manufactured. This measure is the easiest one for the manufacturer to use, because it identifies only the tool used to produce the shoe. It makes no promise about manufacturing tolerances or for what size of foot the shoe is actually suitable.
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The son of a shoe industry entrepreneur, Brannock attended Syracuse University, New York, where he was a member of Delta Kappa Epsilon fraternity. [citation needed] He was proprietor of the Park-Brannock Shoe Store in Syracuse, New York and spent two years developing a simple means of measuring the length, width, and arch length of the human foot.
Derek Roach is the owner of Flow Feet Orthopedic Shoes and has been working in the foot health industry for over 10 years. Jerick Sobie is a board certified pedorthist and co-owner of Lucky Feet Shoes