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  2. ‘70s Makeup Looks That Are Trending Right Now—and How to ...

    www.aol.com/70s-makeup-looks-trending-now...

    Simply take your favorite shade of shadow—be sure to use a vibrant, pigmented color like Morphe’s Ready In 5 Eyeshadow Palette ($4) to really achieve that ‘70s style—and swipe it across ...

  3. Eye shadow - Wikipedia

    en.wikipedia.org/wiki/Eye_shadow

    An eye shadow palette with a wide variety of neutral and vibrant colors A mainly purple eye shadow look, with a brown shade blended in on the top.. Eye shadow (or eyeshadow) is a cosmetic applied primarily to the eyelids to attract attention to the wearer's eyes, making them stand out or look more attractive. [1]

  4. The most beautiful bold palettes for every eye color

    www.aol.com/article/2016/03/15/the-most...

    Elegantly enhance your eyes this season with eye shadow shades approved by celebrity makeup artist Sir John.

  5. Western cosmetics in the 1970s - Wikipedia

    en.wikipedia.org/wiki/Western_cosmetics_in_the_1970s

    The cosmetics industry, faced with increasing mainstream rejection of sexual objectification, began to market make-up as "natural" or "invisible". [3] A 1970 ad for Moon Drops "Demi-Makeup" read, "People will think it's your own fresh, flawless skin. (Let them.)" [3] Fragrances were also marketed to the "new woman". [3]

  6. These Oprah-loved eyeshadow palettes are $8 a pop and ... - AOL

    www.aol.com/lifestyle/oprah-laura-geller-palette...

    Her latest palettes take the guesswork out of makeup; each contains six eyeshadows, a blush and a highlighter in shades that look flattering on all skin tones,” explained Oprah. With an ...

  7. Color analysis - Wikipedia

    en.wikipedia.org/wiki/Color_analysis

    Color analysis (American English; colour analysis in Commonwealth English), also known as personal color analysis (PCA), seasonal color analysis, or skin-tone matching, is a term often used within the cosmetics and fashion industry to describe a method of determining the colors of clothing and cosmetics that harmonize with the appearance of a person's skin complexion, eye color, and hair color ...

  8. Eye liner - Wikipedia

    en.wikipedia.org/wiki/Eye_liner

    In the 1960s, liquid eye liner was used to create thick black and white lines around the eyes in the make-up fashion associated with designers like Mary Quant. The '60s and '70s also saw new fashion trends which made use of eyeliner, eyeshadow and mascara in new ways. As goth and punk fashion developed, they employed eyeliner for a dark and ...

  9. Kohl (cosmetics) - Wikipedia

    en.wikipedia.org/wiki/Kohl_(cosmetics)

    Kohl powder A fourth-century CE double cosmetic tube for kohl from Egypt, in the Louvre Museum in Paris. Kohl is an eye cosmetic, traditionally made by crushing stibnite (antimony sulfide) for use similar to that of charcoal in mascara.