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The bar was marketed under the name "Marathon" in the UK and Ireland until 1990, when Mars decided to align the UK product with the global Snickers name (Mars had marketed and discontinued an unrelated bar named Marathon in the United States during the 1970s which was similar to the UK's Curly Wurly).
Lilt became 'Fanta Pineapple & Grapefruit' in 2023. [8] Marathon (as it was known in the United Kingdom) became Snickers in 1990 [8] Nestlé Quik (as it was known in the United States) took the European name Nesquik. [9] Oil of Ulay (as it was known in the United Kingdom) became Olay in 1999. [10]
Similarly, the Snickers bar was previously marketed in Ireland and the United Kingdom as Marathon until 1990; in the UK, France, Germany and the Netherlands, also until 1990; Galaxy in the Middle East is known as Dove in America and worldwide. Chocolate and peanut M&M's were introduced in 1980s. [citation needed]
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At just 90 calories per bar (although it's worth noting that they are a bit smaller than a traditional Snickers bar), UNREAL's caramel peanut nougat bars contain just 6 grams of added sugar and 1. ...
Milk chocolate bar filled with Smarties Smooth Sailin' United States Hollywood Candy Co. Nougat with walnut pieces covered in dark chocolate Snickers: Worldwide Mars: Nougat topped with caramel and peanuts in milk chocolate. Was branded in the United Kingdom as Marathon from 1968-1990. Snik Snak: United States (formerly) Mars
The U.S. Marathon bar is not to be confused with the Marathon bar sold by Mars in the UK which was nothing like a Curly Wurly. The UK Marathon was a chocolate covered peanut bar in a brown packet with blue lettering. It was renamed Snickers in 1990, by which name it is still sold. [8]