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2. Small Business Branding: A Complete Guide - AOL

   www.aol.com/small-business-branding-complete...

   A brand is more than just a logo or a name; it is the way people perceive your business. It is the feeling or idea that comes to mind when customers think about your product or service.

3. Kidtrepreneurs: 5 Kids Who Started Small Businesses - AOL

   www.aol.com/kidtrepreneurs-5-kids-started-small...

   Mandatory Credit: Photo by Charles Sykes/AP/Shutterstock (9139999a)Mikaila Ulmer talks about her company, Me & the Bees, and being a young entrepreneurMicrosoft Windows 10 Student Showcase, New ...

4. 20 small business ideas - AOL

   www.aol.com/finance/20-small-business-ideas...

   If you want to start a business but are unsure what type of business is best, check out this list of 20 good small business ideas to help you decide. 1. Virtual assistant

5. Rebranding - Wikipedia

   en.wikipedia.org/wiki/Rebranding

   According to the iceberg model, 80% of the impact is hidden. The level of impact of changing a brand depends on the degree to which the brand is changed. There are several elements of a brand that can be changed in a rebranding these include the name, the logo, the legal name, and the corporate identity (including visual identity and verbal ...

6. Brand management - Wikipedia

   en.wikipedia.org/wiki/Brand_management

   Branding was more widely used in the 19th century, following the industrial revolution, and the development of new professions like marketing, manufacturing and business management formalized the study of brands and branding as a key business activity. [2] Branding is a way of differentiating product from mere commodities, and therefore the use ...

7. Internet branding - Wikipedia

   en.wikipedia.org/wiki/Internet_branding

   The Internet is a powerful branding tool for many businesses as it offers numerous ways to promote a business. [4] Interactivity as one of the natures of the Internet helps companies communicate the brand messages instantly and talk to consumers directly, generating exclusive and individual interactions with them. [5]