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The studio was an early producer of TV spots and made for TV programs. [9] The copy points used in the 1978 and later Ginsu commercials were used by Ron Popeil, the early TV marketer, in the 1950s. [10] and the Cinécraft Quikut knife commercials produced in the 1960s.
These were followed by multiple-blade cartridges and disposable razors. For each type of replaceable blade, there is generally a disposable razor. In the 1930s, electric razors became available. These can rival the cost of a good straight razor, although the whole straight-razor shaving kit can exceed the cost of even an expensive electric razor.
Straight razors are more environmentally friendly than other types of razors since the latter come with packaging that may have to be thrown away along with the razors, and, in the case of electric razors, batteries that are typically disposed of after they expire. [74] Straight razors produce no waste and they require only a strop for honing. [74]
Dollar Shave Club was founded by Mark Levine and Michael Dubin. The pair met at a party and spoke of their frustrations with the cost of razor blades. With their own money and investments from start-up incubator Science Inc., they began operations in January 2011 and launched their website in April 2011. [6] [7] [8] [9]
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