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The term derives from the 16th-century idiom "in plain English", meaning "in clear, straightforward language" [2] as well as the Latin planus ("flat"). Another name for the term, layman's terms, is derived from the idiom "in layman's terms" which refers to language phrased simply enough that a layman, or common person without expertise on the subject, can understand.
The art of writing plain English has to be learned. Strunk and White's The Elements of Style and Gowers' The Complete Plain Words are two justly famous manuals that try to teach it. The guidance in manuals such as these is not universally applicable – Swinburne or Jeremy Taylor rewritten to comply with it would lose all interest – but it ...
The goal of plain language translation is to increase accessibility for those with lower literacy levels. In the United States, the movement towards plain language legal writing began with the 1963 book Language of the Law, by David Mellinkoff. [23] However, the movement was popularized by Richard Wydick's 1979 book Plain English for Lawyers. [23]
Form of English intended to be clear and concise, avoiding complex vocabulary and jargon. Commonly used when discussing government or business communication. Commonly used when discussing government or business communication.
The Complete Plain Words, titled simply Plain Words in its 2014 revision, is a style guide written by Sir Ernest Gowers, published in 1954.It has never been out of print. It comprises expanded and revised versions of two pamphlets that he wrote at the request of HM Treasury, Plain Words (1948) and ABC of Plain Words (195
William D. Lutz (/ l ĘŚ t s /; born December 12, 1940) is an American linguist who specializes in the use of plain language and the avoidance of doublespeak (deceptive language).
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Many of the plain English principles that would eventually inspire the Plain English Campaign were put into early action with both The Tuebrook Bugle and The Liverpool News. Chrissie was also a member of the UK's National Consumer Council. She remained on the NCC until 1979 and it was during this time that she started the Salford Form Market to ...