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Energy Brands' first product was Glacéau Smartwater, vapor-distilled water with added electrolytes, which was released at the company's launch in 1996. [2] [3] Glaceau Fruitwater, adding zero-calorie fruit flavors to the core Smartwater, followed in 1998.
yep alWhen drinking Glaceau vitaminwater, consumers tend to believe it's an essentially healthful beverage, said a judge in the U.S. District Court for the Eastern District of New York, who ...
Bikoff began by selling an electrolyte-enhanced bottled water called Smartwater. Two years later, he introduced Fruitwater. But it wasn't until he launched Vitaminwater in 2000 that his enterprise ...
Coca-Cola Life – a cola with less sugar and sweetened with cane sugar and stevia; ... Dasani Plus – Vitamin-enhanced flavored water [10] Dasani Sensations [10]
Mike Repole (born January 21, 1969) is an American entrepreneur, businessman, and racehorse owner. He is best known for co-founding Glaceau (maker of Vitaminwater), which sold to Coca-Cola for $4.1 billion, and BODYARMOR SuperDrink, a sports drink manufacturer, which also sold to Coca-Cola for $5.6 billion.
When the ad was first released, the National Consumers League (NCL) slammed Glaceau, the maker of Vitaminwater, calling on the Federal Trade Commission (FTC) to intervene and prevent it from ...