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The Curly Girl Method is an approach to hair care designed by author Lorraine Massey for textured hair in its natural state (coils, waves, and curls) that has not been chemically relaxed. This method discourages the daily use of sulfate shampoo , which is considered too harsh for curly hair.
"The technology is nothing short of magical—using air, not extreme heat, to create stunning curls, waves and sleek looks without damaging my hair." Another gushed about how it's "the best hair ...
A permanent wave, commonly called a perm or permanent (sometimes called a "curly perm" to distinguish it from a "straight perm"), [1] is a hairstyle consisting of waves or curls set into the hair. The curls may last a number of months, hence the name. Perms may be applied using thermal or chemical means.
The looser curls are then set on perm rods and a chemical solution is then added to the hair to permanently curl it. "Perming" is time and labor-intensive, and expensive to maintain. The chemicals required for the process often cause the wearer's natural hair to become brittle and dry.