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"That Girl" began as a viral trend on TikTok [2] by a user sharing their objectives for the new year: eating more fruit and vegetables, and reading more books. In the spring of 2021, the term gained popularity and spread from TikTok to YouTube, Instagram, and Pinterest through various formats including short form videos, extended vlogs, and curated Pinterest boards.
Kaeli Mae McEwen (born May 10, 2000), known professionally as Kaeli Mae, is an American content creator and social media influencer from Seattle, Washington known for her TikTok videos about cleaning and organizing and contributing to the "Clean Girl" Internet aesthetic.
Aliyah Bah (born May 10, 2003), known professionally as Aliyah's Interlude, is an American influencer and rapper. After starting her TikTok account in 2020, she became popular on the platform in 2022 for her fashion aesthetic, which became known as AliyahCore online.
A fashion stylist weighs in on the aesthetic taking over TikTok, plus creators explain why this trend is so problematic. The 'vanilla girl' aesthetic is all over TikTok — but there's one big problem
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The ‘clean girl aesthetic’ puts thin, wealthy white women front-and-center as the preeminent aspirational figure on TikTok. A quick scan through the tag and you’ll find that it lacks ...
Soft girl or softie describes a youth subculture that emerged among Gen Z female teenagers around mid-to late-2019. Soft girl is a fashion style and a lifestyle, popular among some young women on social media, based on a deliberately cutesy, feminine look with a "girly girl" attitude. Being a soft girl also may involve a tender, sweet, and ...
The aesthetics most popular include cottagecore, named for its emphasis on prairie dresses and agriculture. More fringe are nostalgia-oriented ones, such as the Nineties and Y2K aesthetics. More ...