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Its rival Pepsi had no such qualms, and after the long-term success of its sugar-free Diet Pepsi (launched in 1964) became clear, Coca-Cola decided to launch a competing sugar-free brand under the Coca-Cola name that could be marketed more easily than Tab. Diet Coke was launched in 1982 and quickly overtook Tab in sales by a wide margin, though ...
Coca-Cola C2 (also referred to as Coke C2, C2 Cola, or simply C2) was a cola-flavored beverage produced in response to the low-carbohydrate diet trend. [1] This Coke product was marketed as having half the carbohydrates , sugars and calories compared to standard Coca-Cola.
The diet variant, Caffeine-Free Diet Coke, was the first variant of Diet Coke and was introduced in 1983. Internationally, the drink is currently available in Canada, Spain, and the United Kingdom. It has been previously sold in Australia, Benelux territories, Belgium, Cyprus, France, Germany, Israel, Japan, Luxemburg, Mexico, the Netherlands ...
Zyman, then head of U.S. marketing, was coming off his enormously successful introduction of Diet Coke when he was assigned day-to-day responsibility for top-secret Project Kansas in 1984. The zealous Mexican insisted that Coca-Cola (or Co-Coola, as he pronounces it) must act boldly to reverse its 20-year market-share decline vs. Pepsi.
A Diet Coke has no sugar or calories, ... Zevia is also the only calorie-free option on this list. The caffeine content also varies across flavors: Cola contains 45 mg, Dr. Zevia contains 42 mg ...
The Coca-Cola Company, in case you were wondering, has no plans to change the Diet Coke recipe at this time. PepsiCo , interestingly, removed aspartame from Diet Pepsi in 2015 in favor of a ...