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  2. Analytics - Wikipedia

    en.wikipedia.org/wiki/Analytics

    Google Analytics is an example of a popular free analytics tool that marketers use for this purpose. [12] Those interactions provide web analytics information systems with the information necessary to track the referrer, search keywords, identify the IP address, [13] and track the activities of the visitor. With this information, a marketer can ...

  3. Portfolio (finance) - Wikipedia

    en.wikipedia.org/wiki/Portfolio_(finance)

    It is a generally accepted principle that a portfolio is designed according to the investor's risk tolerance, time frame and investment objectives. The monetary value of each asset may influence the risk/reward ratio of the portfolio. When determining asset allocation, the aim is to maximise the expected return and minimise the risk.

  4. Portfolio optimization - Wikipedia

    en.wikipedia.org/wiki/Portfolio_optimization

    Portfolio optimization is the process of selecting an optimal portfolio (asset distribution), out of a set of considered portfolios, according to some objective.The objective typically maximizes factors such as expected return, and minimizes costs like financial risk, resulting in a multi-objective optimization problem.

  5. Business analytics - Wikipedia

    en.wikipedia.org/wiki/Business_analytics

    Business analytics (BA) refers to the skills, technologies, and practices for iterative exploration and investigation of past business performance to gain insight and drive business planning. Business analytics focuses on developing new insights and understanding of business performance based on data and statistical methods .

  6. Business intelligence - Wikipedia

    en.wikipedia.org/wiki/Business_intelligence

    Thomas Davenport, professor of information technology and management at Babson College argues that business intelligence should be divided into querying, reporting, Online analytical processing (OLAP), an "alerts" tool, and business analytics. In this definition, business analytics is the subset of BI focusing on statistics, prediction, and ...

  7. Financial modeling - Wikipedia

    en.wikipedia.org/wiki/Financial_modeling

    Financial modeling is the task of building an abstract representation (a model) of a real world financial situation. [1] This is a mathematical model designed to represent (a simplified version of) the performance of a financial asset or portfolio of a business, project, or any other investment.

  8. Business analysis - Wikipedia

    en.wikipedia.org/wiki/Business_Analysis

    Business analysis is a professional discipline [1] focused on identifying business needs and determining solutions to business problems. [2] Solutions may include a software-systems development component, process improvements, or organizational changes, and may involve extensive analysis, strategic planning and policy development.

  9. Markowitz model - Wikipedia

    en.wikipedia.org/wiki/Markowitz_model

    The portfolio P is the most efficient portfolio, as it lies on both the CML and Efficient Frontier, and every investor would prefer to attain this portfolio, P. The P portfolio is known as the Market Portfolio and is generally the most diversified portfolio. It consists of essentially all shares and securities in the capital market (either long ...

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