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  2. Price elasticity of demand - Wikipedia

    en.wikipedia.org/wiki/Price_elasticity_of_demand

    A good's price elasticity of demand (, PED) is a measure of how sensitive the quantity demanded is to its price. When the price rises, quantity demanded falls for almost any good (law of demand), but it falls more for some than for others. The price elasticity gives the percentage change in quantity demanded when there is a one percent increase ...

  3. Van Westendorp's Price Sensitivity Meter - Wikipedia

    en.wikipedia.org/wiki/Van_Westendorp's_Price...

    Price Sensitivity Meter (van Westendorp) The Price Sensitivity Meter (PSM) is a market technique for determining consumer price preferences. It was introduced in 1976 by Dutch economist Peter van Westendorp. The technique has been used by a wide variety of researchers in the market research industry. It historically has been promoted by many ...

  4. Duration (finance) - Wikipedia

    en.wikipedia.org/wiki/Duration_(finance)

    The yield-price relationship is inverse, and the modified duration provides a very useful measure of the price sensitivity to yields. As a first derivative it provides a linear approximation. For large yield changes, convexity can be added to provide a quadratic or second-order approximation. Alternatively, and often more usefully, convexity ...

  5. Elasticity (economics) - Wikipedia

    en.wikipedia.org/wiki/Elasticity_(economics)

    Price elasticity of demand measures sensitivity of demand to price. Thus, it measures the percentage change in demand in response to a change in price. [ 11 ] More precisely, it gives the percentage change in quantity demanded in response to a one per cent change in price ( ceteris paribus , i.e. holding constant all the other determinants of ...

  6. How These Companies Profit From Varying Customer Price ... - AOL

    www.aol.com/2014/02/10/how-these-companies...

    Price-sensitive customers do a lot of price comparison, drive hard bargains, and impact the profitability of retailers negatively. Companies like Libbey , How These Companies Profit From Varying ...

  7. Sensitivity analysis - Wikipedia

    en.wikipedia.org/wiki/Sensitivity_analysis

    While uncertainty analysis aims to describe the distribution of the output (providing its statistics, moments, pdf, cdf,...), sensitivity analysis aims to measure and quantify the impact of each input or a group of inputs on the variability of the output (by calculating the corresponding sensitivity indices). Figure 1 provides a schematic ...

  8. Cross elasticity of demand - Wikipedia

    en.wikipedia.org/wiki/Cross_elasticity_of_demand

    If products A and B are complements, an increase in the price of B leads to a decrease in the quantity demanded for A, as A is used in conjunction with B. [2] Equivalently, if the price of product B decreases, the demand curve for product A shifts to the right reflecting an increase in A's demand, resulting in a negative value for the cross ...

  9. Bond convexity - Wikipedia

    en.wikipedia.org/wiki/Bond_convexity

    The more curved the price function of the bond is, the more inaccurate duration is as a measure of the interest rate sensitivity. [2] Convexity is a measure of the curvature or 2nd derivative of how the price of a bond varies with interest rate, i.e. how the duration of a bond changes as the interest rate changes. [3]