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Beats Electronics, LLC (also known as Beats by Dr. Dre, Beats by Dre or simply Beats) is an American consumer audio products manufacturer headquartered in Culver City, California. [1] [2] The company was founded in 2006 by music producer Dr. Dre and record company executive Jimmy Iovine. Since 2014, it has been an Apple subsidiary.
HP and Dr. Dre announced the deal on October 9, 2009, at a press event. An exclusive laptop, known as the HP ENVY 15 Beats limited edition, was released for sale October 22. In January 2014, Beats Music was introduced and launched as a streaming service. [145] Then, in May, technology giant Apple purchased the Beats brand for $3.4 billion. [146]
Beats Music was a subscription-based music streaming service owned by the Beats Electronics division of Apple Inc. The service combined algorithmic personalization with curated music suggestions. Development began in 2012 under the codename "Daisy."
Beats, Rhymes & Life: The Travels of A Tribe Called Quest has received largely positive reviews from critics with a current 90% "fresh" rating on Rotten Tomatoes based on 62 reviews, with the critics' consensus saying, "This documentary focuses less on the music and more on the personality clashes and in-group tensions to great, compelling effect."
The founder, Abe Batshon grew up in the East Bay area, in San Francisco, in the United States and was introduced to hip-hop from an early age. As a songwriter in mid-1990s AOL chatrooms, unable to afford the high prices attached to purchasing beats from producers, he proposed paying less than the sale price, under the condition the producer could sell the same beat to others.
Kenny calls his studio The Cave, and beginning in March 2019, launched a YouTube series of the same name, in which he invites artists to rap 16-32 bars over a custom beat he creates during the video. Usually, the artists are people that he already has experience with, or, is already friends with. [ 12 ]