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While YouTube's revenue-sharing "Partner Program" made it possible to earn a substantial living as a video producer—its top five hundred partners each earning more than $100,000 annually [269] and its ten highest-earning channels grossing from $2.5 million to $12 million [270] —in 2012 CMU business editor characterized YouTube as "a free-to ...
An algorithm change was made in 2012 that replaced the view-based system for a watch time-based one that is credited for causing a surge in the popularity of gaming channels. [132] In October 2012, for the first-time ever, YouTube offered a live stream of the U.S. presidential debate and partnered with ABC News to do so. [133]
Susan Diane Wojcicki (/ w uː ˈ tʃ ɪ t s k i / woo-CHITS-kee; [1] July 5, 1968 – August 9, 2024) was an American business executive who was the chief executive officer of YouTube from 2014 to 2023.
These concerns and others led to a revamping of the Music Key concept to create YouTube Red; unlike Music Key, YouTube Red was designed to provide ad-free streaming to all videos, rather than just music content. This shift required YouTube to seek permission from its content creators and rights holders to allow their content to be part of the ...
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