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Scent of Africa was founded in 2016 by Tanal Ghandour, marking its debut in the fragrance industry with the release of two distinct fragrances: "For Him" and "For Her” with Marcel Desailly and Oluchi Onweagba as its first brand ambassadors.
The Basenotes Fragrance Directory contains over 20,000 fragrances and over 90,000 fragrance reviews by the site's visitors. Users of the site can search for fragrances by name, house, year of launch, gender, notes (ingredients), perfumer or bottle designer. Visitors to the site can submit information to be included in the directory.
Coty is one of the world's largest beauty companies and the largest fragrance company, [4] [5] with $5.3 billion in revenue for the fiscal year 2022. [6] Coty acquired 41 beauty brands from Procter & Gamble in 2016, [7] becoming the global leader in fragrance, the second largest company for hair color and styling products, [8] and the third largest company for color cosmetics. [9]
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Drop founders Steve El-Hage and Nelson Wu met in Toronto, Canada, where El-Hage was studying economics at the University of Toronto. [1] The two had grown up using online forums as a way of exploring their hobbies, but believed these forums had many shortcomings, including disorganized meetups and unreliable group buys. [ 2 ]