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Situational Crisis Communication Theory (SCCT,), is a theory in the field of crisis communication. It suggests that crisis managers should match strategic crisis responses to the level of crisis responsibility and reputational threat posed by a crisis . [ 1 ]
The situational theory of publics theorizes that large groups of people can be divided into smaller groups based on the extent to which they are aware of a problem and the extent to which they do something about the problem. For example, some people may begin uninformed and uninvolved; communications to them may be intended to make them aware ...
Both situational crisis communication theory and image repair theory assume organizations should protect their reputation and image through appropriate responses to the crisis. Therefore, how to draft effective message to defend the crisis becomes the focal point of crisis communication research.
Crisis management is the process by which an organization deals with a disruptive and unexpected event that threatens to harm the organization or its stakeholders. [1] The study of crisis management originated with large-scale industrial and environmental disasters in the 1980s.
Can we imagine ourselves back on that awful day in the summer of 2010, in the hot firefight that went on for nine hours? Men frenzied with exhaustion and reckless exuberance, eyes and throats burning from dust and smoke, in a battle that erupted after Taliban insurgents castrated a young boy in the village, knowing his family would summon nearby Marines for help and the Marines would come ...
“There is no room in the Marine Corps for either situational ethics or situational morality,” declares a standing order issued in 1996 by the then-commandant, Gen. Charles Krulak. The Army’s moral codes are similar, demanding loyalty, respect (“Treat others with dignity and respect while expecting others to do the same”), honor and ...
In Kosovo, a state-owned energy company plans to destroy a village to make way for expanded coal mining as the government and the World Bank plan for a proposed coal-burning power plant. The government has already forced roughly 1,000 residents from their homes. Many former residents claim officials violated World Bank policy requiring borrowers to restore their living conditions at equal or ...
The precarious situation is exacerbated due to the fact that the airport’s main runway is half the length of the standard — 7,000 feet instead of 13,000 — resulting in the compact scheduling ...