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  2. Decisional balance sheet - Wikipedia

    en.wikipedia.org/wiki/Decisional_balance_sheet

    Psychology professor Finn Tschudi's ABC model of psychotherapy uses a structure similar to a decisional balance sheet: A is a row that defines the problem; B is a row that lists schemas (tacit assumptions) about the advantages and disadvantages of resolving the problem; and C is a row that lists schemas about the advantages and disadvantages of ...

  3. Becker–DeGroot–Marschak method - Wikipedia

    en.wikipedia.org/wiki/Becker–DeGroot–Marschak...

    The Becker–DeGroot–Marschak method (BDM), named after Gordon M. Becker, Morris H. DeGroot and Jacob Marschak for the 1964 Behavioral Science paper, "Measuring Utility by a Single-Response Sequential Method" is an incentive-compatible procedure used in experimental economics to measure willingness to pay (WTP).

  4. Information-Motivation-Behavioral Skills Model - Wikipedia

    en.wikipedia.org/wiki/Information-Motivation...

    The Information-Motivation-Behavioral Skills (IMB) model is a theoretical framework developed by Jeffrey D. Fisher and William A. Fisher in 1992. [1] Initially designed to understand and promote HIV -preventive behaviors, the IMB model has since been applied to various health-related behaviors and interventions.

  5. Behavioural change theories - Wikipedia

    en.wikipedia.org/wiki/Behavioural_change_theories

    Each behavioural change theory or model focuses on different factors in attempting to explain behaviour change. Of the many that exist, the most prevalent are learning theories, social cognitive theory, theories of reasoned action and planned behaviour, transtheoretical model of behavior change, the health action process approach, and the BJ Fogg model of behavior change.

  6. Clark L. Hull - Wikipedia

    en.wikipedia.org/wiki/Clark_L._Hull

    He developed and extended Hull's neo-behaviorist theory into what came to be called the Hull-Spence theory of conditioning, learning, and motivation. This theory states that people learn stimulus-response associations when a stimulus and response occur together, and reinforcement motivates the person to engage in the behavior and increases the ...

  7. David McClelland - Wikipedia

    en.wikipedia.org/wiki/David_McClelland

    David Clarence McClelland (May 20, 1917 – March 27, 1998) was an American psychologist, noted for his work on motivation Need Theory.He published a number of works between the 1950s and the 1990s and developed new scoring systems for the Thematic Apperception Test (TAT) and its descendants. [1]

  8. 3C-model - Wikipedia

    en.wikipedia.org/wiki/3C-model

    In practical application, for instance in self-management, [3] [4] in coaching, [5] in leadership training, [6] or in change management, [7] the 3C-model can be used for systematic diagnosis of motivation deficits and intervention. Fig. 2. Practical application of the 3C-model: Motivation diagnosis (e.g. of a team member/ an employee).

  9. Employee motivation - Wikipedia

    en.wikipedia.org/wiki/Employee_motivation

    Employee motivation is an intrinsic and internal drive to put forth the necessary effort and action towards work-related activities. It has been broadly defined as the "psychological forces that determine the direction of a person's behavior in an organisation, a person's level of effort and a person's level of persistence". [1]