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Eaton's actively sought out new subscribers, particularly in rural areas, by employing such tactics as offering gifts for the contact information of non-subscribers. [ 1 ] There was initially only an English version of the catalogue; the first French version was published in 1910, and began to be regularly distributed in 1927.
An Eaton's shopping bag, circa 1997. The chain, which controlled almost 60% of all department store sales in Canada in 1930, had been reduced to a market share of 10.6% in 1997. The T. Eaton Co. first filed for bankruptcy protection in 1997. At the time, the company had an estimated 24,500 employees and over 90 retail outlets.
The first Eaton's catalogue was a 34-page booklet issued in 1884. As Eaton's grew, so did the catalogue. By 1920, Eaton's operated mail order warehouses in Winnipeg, Toronto and Moncton to serve its catalogue customers. Catalogue order offices were also established throughout the country, with the first opening in Oakville in 1916.
Eaton's (1869–1999) — formerly the largest chain of department stores in Canada. As one of the largest Canadian companies of the latter 19th century and during the 20th century, it had a notable impact on the country's cultural, economic, & social development.
The Eaton family's mausoleum at Mount Pleasant Cemetery in Toronto, with lions by sculptor Eli Harvey The Eaton family is a Canadian family of Scottish-Irish Methodist origin. Established in Toronto , the family dynasty began in 1869 when Timothy Eaton (1834–1907) founded Eaton's , which became a national chain of department stores .
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Eaton Place opened on 11 October 1979 [6] as downtown Winnipeg's first indoor shopping mall. It capitalized on its location adjacent to the downtown Eaton's department store, which was then the largest and busiest store in the city, now demolished. The former Eaton's store site is now the city's arena, Canada Life Centre.
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