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From then on, Evenflo-branded products began to be marketed under the names “Evenflo Baby”, and “Evenflo Feeding” respectively. Nearly a year later, in November 2012, Evenflo Company, Inc. sold their Ameda® breastfeeding business to Platinum Products Holding, Inc. (a portfolio company of Crimson Investment).
Goodbaby anticipated not only to extend the product portfolio into premium car safety seats and reinforce our footing in Europe, but also use Cybex's unique and extensive experience in branding and marketing. [6] In July 2014 Goodbaby International acquired Evenflo, [7] one of the largest U.S. makers of strollers.
Startup Kidsy leans into the burgeoning market for off-price and secondhand children’s goods: By 2030, the U.S. online resale market of baby and kids' products is poised to grow to $6.8 billion.
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